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  Zama Sushi — On a (Celebrity) Roll

  Zama Restaurant, a cozy and elegant sushi bar located in Rittenhouse Square, gained notoriety in Philadelphia shortly after opening in late 2009. As the new restaurant’s popularity grew, Chef Hiroyuki “Zama” Tanaka and his team were faced with the challenge of reaching out to their customers on a regular basis with new menu items and engaging media content. We created a connection between Zama and their fanbase, first by enhancing their website with a frequently updated blog. This allowed the [...]

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  “It All Starts With The Bread”

  It all starts with the bread – Liscio’s Bakery thinks so, and we tend to agree. Founded in 1994 by James Liscio, the bakery and its bread quickly rose to success. After joining forces with Chad Vilotti, the founder made plans for a larger factory and in 2004, the two moved into the 40,000 square foot Glassboro facility.  Beyond this physical expansion, Liscio’s Bakery sought a way to get people talking about – and eating – their delicious bread. That’s [...]

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  Di Bruno Bros. — Bring the Goods

  Di Bruno Bros. has been a staple in Philadelphia’s food culture for over 70 years, bringing a premium selection of cheeses, meats, and oils to Philly neighborhoods from around the world. In recent years, they’ve expanded from the original Italian Market location to the Comcast Center, Rittenhouse Square, and most recently – the Ardmore Farmer’s Market. When they expanded to Ardmore, Di Bruno Bros. was in need of store signage and other design elements. We created a strong brand identity [...]

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  Jon Runyan – From Lineman to U.S. Congressman

  We’ve had a close relationship with NFL player-turned-Congressman Jon Runyan since he came to play for the Eagles in 2000. The former Tennessee Titans offensive tackle landed a big contract as Donovan McNabb’s key blocker, and we helped him take Philly by storm by securing endorsements from a variety of local and national brands. Hashtag Multimedia President Craig Kaplan connected with Runyan in his first season as an Eagle, quickly securing him a deal with Chevy that landed the big [...]

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  Marc Vetri – Acclaimed Chef, Aspiring Musician

  Chef Marc Vetri is known as one of the best Italian chefs in America (at least according to Bobby Flay). He won a 2005 James Beard Award as Best Chef Mid-Atlantic, and all three of his restaurants have been listed as top restaurants in the country. Yet a little known fact – the guy can rip it on guitar. Before he got immersed in culinary art, Vetri had dreams of being a rock star. While he pursued his dream, he [...]

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  Eagles’ Irving Fryar Soars Even Higher

  It was 1997. Irving Fryar, a Pro Bowl NFL star who resurrected his career with the Philadelphia Eagles, sought exposure on a grand scale. The task was daunting but do-able. The wide receiver, a Reverend in the offseason, was looking for a TV show, a book deal, movie roles, and endorsements. By the end of the year, he had all that and more. “Sunday is My Day,” a book detailing Fryar’s path out of addiction through faith, was published in [...]

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  Schoolly D Takes Back the Mic

  Philadelphia native Schoolly D is considered by many as the Godfather of gangster rap. Schoolly has recorded nine studio albums, including PSK, Saturday Night, Smoke Some Kill and Welcome to America; scored numerous films, such as King of New York and Bad Lieutenant; and lent his composing and vocal talents to popular cartoons including the cult hit Aqua Teen Hunger Force.  As music lovers, we were definitely hyped at the prospect of pushing a local legend back into the limelight. We designed [...]

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