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“In the insular world of Philadelphia sports teams, sports bars, sports radio and sports-obsessed advertisers, no one stands taller that Eagles tackle Jon Runyan. And it’s all thanks to a bald-headed guy with a BlackBerry,” wrote Don Steinberg in Philadelphia Magazine. Watch a video of Runyan discussing his work with Kaplan.
We’ve had a close relationship with NFL player-turned-Congressman Jon Runyan since he came to play for the Eagles in 2000. The former Tennessee Titans offensive tackle landed a big contract as Donovan McNabb’s key blocker, and we helped him take Philly by storm by securing endorsements from a variety of local and national brands. Hashtag Multimedia President Craig Kaplan connected with Runyan in his first season as an Eagle, quickly securing him a deal with Chevy that landed the big [...]
It was 1997. Irving Fryar, a Pro Bowl NFL star who resurrected his career with the Philadelphia Eagles, sought exposure on a grand scale. The task was daunting but do-able. The wide receiver, a Reverend in the offseason, was looking for a TV show, a book deal, movie roles, and endorsements. By the end of the year, he had all that and more. “Sunday is My Day,” a book detailing Fryar’s path out of addiction through faith, was published in [...]
A rookie phenom, Vance Worley put together a fantastic 2011 season. All the talk was on the Four Aces, but when the fifth starter, Joe Blanton, and ace Roy Oswalt sustained injury, Worley was penciled in to the starting rotation. He excelled beyond expectations, creating a devoted fanbase aptly named the Vanimals. This presented an opportunity for publicity. We capitalized, arranging an autograph signing of Vance Worley at Forman Mills in South Philly. Like many events showcasing pro athletes in [...]
Meet, Greet, Eat, and Bowl with Members of the Eagles… BOWL WITH THE BIRDS began in 2001. Fans get a rare opportunity to interact with their beloved team. The event has been a great success and has helped to raise money for the Jeremiah Trotter Foundation, The Brian Mitchell Foundation, West Philadelphia Financial Services Institution, the Prostate Cancer Foundation, Alzheimer’s Association, and Young Variety. VARIETY’S MISSION is to best address the children’s physical, social, medical, educational, and recreational needs [...]
Many kids dream of being a pro football player when they grow up. But how many yearn to play as an offensive lineman? It’s certainly not like being a wide receiver or running back or quarterback, who receive the bulk of the attention after a win. Only when something goes wrong — a penalty, a sack, a missed block — is the o-line mentioned. Eagles Pro Bowl tackle Jon Runyan agrees. During the Eagles’ Super Bowl run in 2005, he [...]
The Bucks County Courier Times covered Hashtag President Craig Kaplan’s speaking appearance before a group of Truman High School students interested in sports marketing. Kaplan discussed how setting goals helped him out of tough situations. Christian Menno wrote that Kaplan: “has worked his way to the top of the sports marketing world,” going on to say that Kaplan was “hoping to show them the endless possibilities that come from hard work.” Said Kaplan about speaking to the Sports [...]
Former Eagles’ tackle Jon Runyan discusses working with sports marketer Craig Kaplan, President of Hashtag Multimedia. “When you work with Craig you feel like you’re his only client,” says Runyan.
Jon Runyan attests to Craig Kaplan’s connection in helping further Runyan’s career after football.
Jon Runyan testifies to Hashtag Multimedia President Craig Kaplan’s ability to facilitate media contracts and endorsements.